Consider auction in a hot market

Wondering how to get the best price for your property in our current hot market? Consider selling by auction.

When the property market is running hot, an auction capitalises on the competitiveness of buyers and often achieves a higher price.

The market is extremely strong in our area right now due the combination of a desire to live here and the lack of houses available for sale. By creating a competitive environment, an auction can drive up the sale price, as well as achieving an unconditional sale on the spot.

Here are some reasons you might like to consider an auction to sell your property:

  • It’s harder for buyers to determine the true market value of the property, since they are not fully aware of your price expectations.

  • You set the terms and conditions for the sale, which the buyer agrees to by bidding.

  • You are protected by the reserve price, so you don’t have to sell if the bidding doesn’t meet your expectations.

  • If the property doesn’t sell at the auction, the real estate agent will then negotiate with the most likely buyer to hopefully achieve a good result.

  • An auction can make people feel ‘pushed’ to make an offer before the auction day, so you may not even need to go to auction.

  • The sale contract is usually deemed ’unconditional’, rather than waiting for the buyer to receive finance or further inspections.

  • The competitive nature of an auction can cause people to bid higher than they originally wanted to spend, resulting in large profits.

How does an auction work? 

  1. The home is advertised with the date and time of the auction displayed.

  2. The auction is conducted by an auctioneer.

  3. Potential buyers (bidders) compete against each other, by making increasingly high offers until only one buyer remains.

  4. The house is then sold to that highest bidder. This is provided the reserve price (the price that the vendor has specified as being the minimum they will accept) has been exceeded or reached, or if the vendor concedes to a lower price than they originally hoped for.

  5. If the home doesn’t reach the vendor’s reserve price, the property is ’passed in’ and the current highest bidder then has the right of first refusal to any further offers.

If you are interested in the process, give us a call to go through the details. You might decide it’s just the thing you need to sell your property in a HOT market. 

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Seller of a apartment in Kingscliff, NSW Thank you, Jo and Glen, for your outstanding support with the sale of our parents' holiday unit. Your professionalism, guidance, and excellent communication made what could have been a difficult process so much easier. We truly appreciated your dedication, care, and commitment to achieving a great outcome. We

September 17, 2026

Beach walking

Glen did a great job with handing all aspects of my sale. I chose him because of his and his agency's long history, contacts and knowledge of the area and he did not disappoint with a comprehensive marketing strategy pulling in and negotiating with a large number of interested buyers. Would recommend.

Darren Kingscliff February 10, 2024

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Seller of a apartment in Kingscliff, NSW Jo seamlessly worked with Glen and ensured all things went smoothly with all parties during a difficult economic period and reasonably long settlement period.  I would not hesitate to recommend Ray Real Estate. Seller 2026

September 17, 2026

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The sale of my property was managed with the utmost professionalism. The property sold very quickly in this difficult market due to the consistent effort of agent. I was updated weekly. The property sold without any hitches. I would recommend the agent. Peppers Seller 2026

September 17, 2026

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Seller of a apartment in Kingscliff, NSW Jo has excellent knowledge of the market and kept us informed and up to date throughout the whole process. It was a pleasure to work with her to sell our apartment and I highly recommend her services. Seller 2026

September 17, 2026

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Buyer of a apartment in Kingscliff, NSW Dealing with Jo was a pleasure. She was reliable and provided clear, helpful information throughout the entire process. She made everything feel smooth and stress-free. Buyer 2026

September 17, 2026

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Buyer of a apartment in Kingscliff, NSW Glen and Jo were fantastic to deal with! They were professional and made the whole process of buying our property in Kingscliff very smooth. I appreciated their honest communication and would happily recommend them to anyone buying or selling. Buyer 2026

September 17, 2026

Jo has a fantastic knowledge of the market and was a huge asset in the sale of our property at Aanuka Beach Resort. She ensured that it was a very smooth sale and she was always quick to respond when I had questions. Many thanks Jo!

Kirsten Coffs Harbour May 13, 2024

5 Stars - it was fantastic having Jo looking after us and the sale - excellent result Jo - thanks again.

Jacqui Kingscliff February 13, 2024

Jo provided the perfect property sale experience. From her initial advice on potential buyers to her expert handling of the eventual purchaser's enquiries and her ongoing expertise in finalising the sale, she scored 10 out of 10.

David Kingscliff April 13, 2024